Choozle Upfront

What’s so cool about connected TV?

The first television advertisement was executed in July of 1941 during a break in a Major League Baseball game between... read more →

• September 30, 2020
• Andrew Fischer
• Education

Avoiding common HTML5 creative issues with Alex Ten Eyck

User experience–one of the most important factors of a successful digital advertising campaign–should never be underestimated by marketers. We’re all... read more →

• September 23, 2020
• Choozle
• Education

choozlechat: Benefits of website accessibility with TruAbilities

When it comes to accessibility, most think about the Americans with Disabilities Act (ADA). This law requires businesses to provide... read more →

• September 21, 2020
• Choozle
• Education

Preparing your holiday advertising in 2020

The 2020 holiday shopping season will look different compared to years past. However, it's going to be more critical than... read more →

• September 13, 2020
• Choozle
• How-to

Search retargeting: Setup, optimization, & best practices

Expand your search strategy to display advertising with search retargeting (also known as search targeting) through specialized data partners, including... read more →

• September 9, 2020
• Choozle
• Education

5 targeting strategies for online game ads

Online gaming is one of the fastest-growing industries today. Especially now, with everyone inside–a study from Neilsen found that video-gaming... read more →

• September 2, 2020
• Choozle
• Education

Choozle & TapClicks introduce the Choozle Enhanced API Data Connector

  TapClicks and Choozle have expanded their partnership with the introduction of the new Choozle Enhanced API Data Connector. This... read more →

• August 31, 2020
• HunterPhillips
• Education

The role of recency use in digital marketing

As the display ad buying landscape continues to evolve, it also continues to grow–eMarketer estimates that by 2021 almost 88... read more →

• August 26, 2020
• Choozle
• Education

choozlechat: The phase-out of the third-party cookie with Greg Brunk at MetaRouter

As marketers ourselves, we’ve been keeping an eye on the status of the third-party cookie. Over the last several months,... read more →

• August 24, 2020
• Choozle
• Education

Back-to-school advertising in 2020

Grab your pencils, notebooks, and Ti-84 calculators. The 2020 back-to-school season has begun. Before you get too excited, marketers should... read more →

• August 11, 2020
• Choozle
• Education

Unfolding the Fold: Does page fold still matter?

Conventional wisdom would have us, as digital marketers, believe that above-the-fold inventory is the most valuable landscape for ad... read more →

• August 5, 2020
• Choozle
• Education

5 reasons why we love programmatic advertising strategies

With the ability to upload first-party data, optimize campaigns in real-time, and reduce wasted ad spend, it's not hard to... read more →

• July 29, 2020
• Choozle
• Education

What is: account based marketing?

Account-based marketing (ABM) is a strategic approach to business marketing that focuses efforts on a defined set of key target... read more →

• July 24, 2020
• HunterPhillips
• Choozle team, Education, What is?

What’s a design system & how to implement it with Justin Lawson

Back in 2018, I was lucky enough to attend a workshop focused on the strategic aspects of a design system.... read more →

• July 22, 2020
• Choozle
• Choozle team, Education, Engineering Blog

Guide to recency use with Julie Pifer

Hannah Middleton, Content Manager: Before we dig in, I'd like to ask a question inspired by the current state of... read more →

• July 8, 2020
• Choozle
• Choozle team, choozlechat, Education